Refresh your stories
Talk to your audience
All within your budget

Work with an experienced storyteller to bring fresh energy and perspective into your heritage site, museum, or visitor centre’s interpretation and marketing.

Recent clients

  • Corfe Castle

    Research and scripting for a new audio tour, targeted at a key visitor segment at one of the UK's most iconic castles.

    “Says so much in so few words. Love how it’s written…the description brings it back to life as to what it would have been & looked like.”

  • Lyme Park

    Copywriting for on-site interpretation panels and off-site materials, including newsletters and event leaflets, at one of the most visited sites in the North West (and home to a certain Mr Darcy).

  • WWT wetlands

    Planning and managing digital seasonal visitation campaigns, including creatives and strategic direction.

    “Ben gave us not only much finer detail on campaigns, but helped us test and choose a host of options. Our advertising performance has improved along with our understanding of what works for us.”

  • National Trust

    Range of training materials for national and regional teams, covering research and copywriting.

    “It was exactly what we were after and was pitched perfectly, the team really did get a lot out of it.”


Working with small budgets?

Project costs reflect realistic heritage, museum and charity-sector budgets, and you can pick and choose the support you need.

Looking for a quick turnaround?

No problem, get in touch today to talk through your plans, or for a no-obligation quote.

Need someone with in-house heritage experience?

With years of in-house experience for Europe’s largest conservation charity, the National Trust, combined with award-winning writing and content creation for a range of audiences, including Oxford University’s museums and colleges, I’ll bring experience alongside a fresh energy to your storytelling.

“Thanks for visiting Heritage Stories at Strategy Stories Social. Let me tell you a bit more about how I could support your next project.

I’ve always believed that engaging interpretation is built on two strong foundations: understanding the emotional drives of your target audience, and embracing your site’s spirit of place.

Through research and on-site visits, I’ll get to know your history, your team, your communities, and the story you want to tell.

Are you looking to refresh your interpretation, renew the way you present your site online, or plan for an upcoming campaign? 

I'm an experienced freelance writer and marketer based in the North West, and a National Trust supplier, specialising in interpretation, audio tours, research and marketing for heritage. 

If you’re started to plan for an upcoming project, I’d love to help you bring it to life.
Ben

  • Rewrite of on-site interpretation panels or sheets. Review of your current on-site interpretation.

  • Research and summary document ahead of a new exhibition or project.

  • Scripting for a new or refreshed audio or visual tour. Audio editing for a recorded audio tour.

  • Could include:
    Digital marketing copy and content for project launch.
    Ideation document covering a range of interpretation options for your site.
    Internal briefing documents to support project delivery.